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Who we are and
why we do it.

Who we are and
why we do it.

who we are

We’re an independent creative agency helping businesses build stronger brands and better digital experiences. From strategy and branding to websites and e-commerce, we create thoughtful, distinctive work shaped around the businesses we work with.

We’re an independent creative agency helping businesses build stronger brands and better digital experiences. From strategy and branding to websites and e-commerce, we create thoughtful, distinctive work shaped around the businesses we work with.

With over a decade of industry experience, we take a bespoke approach to every project. We work with ambitious businesses to define what makes them different, build stronger brands and create digital experiences that support where they want to go. From strategy and brand identity to websites, e-commerce and ongoing creative support, we bring the different parts of a brand together to create work that is considered, distinctive and built with purpose.

We believe the best work comes from genuine collaboration. By taking the time to understand the business behind the brief, its audience and its ambitions, we can challenge assumptions, find better ideas and create work with real purpose. No off-the-shelf solutions or unnecessary layers between idea and execution. Just meaningful strategy, creative thinking and design shaped around the business.

Technology is an important part of how we work, but it is a tool rather than the idea itself. We use the right platforms and technologies to bring good ideas to life, while keeping human judgement, creativity and experience at the heart of everything we do.

– Jack Iffla, Creative Director.

Our name is playful, but the thinking behind it is serious.

Our name is playful, but the thinking behind it is serious.

Salty Dog takes its name from Angus, the dog who has been there since the beginning. From Welsh coast runs to sleeping under the desk during a deadline, he’s been a constant presence as the studio has grown.

Salty Dog is about curiosity, fresh perspective and challenging the expected. It’s about finding the idea that makes a business different, then giving it the clarity and character to be noticed.

who we are

We’re an independent creative agency built around a simple idea: good design starts with understanding, and every successful project starts with a genuine partnership.

We’re an independent creative agency built around a simple idea: good design starts with understanding, and every successful project starts with a genuine partnership.

With over a decade of industry experience, we pride ourselves on deliver a bespoke, tailored service. We work with ambitious businesses to define what makes them different, build stronger brands and create digital experiences that support where they want to go. From strategy and brand identity to websites, e-commerce and ongoing creative support, we bring the different parts of a brand together to create work that is considered, distinctive and built with purpose.

Jack Iffla Creative Director

– Jack Iffla, Creative Director.

We believe the best work comes from genuine collaboration. That means getting to know the business behind the brief, understanding its audience and challenges, and questioning what can be done better. There are no off the shelf solutions or unnecessary layers between idea and execution. Just thoughtful strategy, creative thinking and design shaped around the business.

Technology plays an important role in how we work, but it is a tool rather than the idea itself. We use the right platforms, tools and technology to make good ideas possible, while keeping human judgement, creativity and experience at the centre of the process.

Our name is playful, but the thinking behind it is serious.

Our name is playful, but the thinking behind it is serious.

Salty Dog takes its name from Angus, the dog who has been there since the beginning. From Welsh coast runs to sleeping under the desk during a deadline, he’s been a constant presence as the studio has grown.

Salty Dog is about curiosity, fresh perspective and challenging the expected. It’s about finding the idea that makes a business different, then giving it the clarity and character to be noticed.